+ PartagerDigital Content Manager (h/f)
pour adidas Group à Amsterdam | CDI | 4 candidatures | Vu 423 fois
08-03-2010
Reebok is looking for an innovate Digital Content Manager that can successfully take advantage of the opportunities afforded by the growing digital landscape.
Purpose:
To manage the development and execution of the European digital activity to drive the brand image forward with the target consumers in line with the brand fundamentals.
Key Accountabilities:
- Develop the pan-regional scope of work relating primarily to Reebok.com in conjunction with the Regional Concept managers. Align this SOW with Global.
- Manage the transcreation process in conjunction with the markets, relevant agency and Global to ensure all projects are delivered on time and in full.
- Lead the development /implementation of any Regional digital programs in response to a brief from a Concept Manager.
- Drive awareness and education of the role of digital in consumer’s lives amongst relevant people.
- Identify new digital trends/opportunities across the Region and drive their application to concepts by working in partnership with relevant internal partners.
- Create a strong and effective working relationship with the Global Digital group, inputting on ideas and shaping delivery to ensure Regional needs are met.
- Work closely with the D-Commerce Business manager to maximize the potential of d-commerce for the Region.
Knowledge Skills and Abilities:
- Current knowledge of trends in all digital media.
- Direct experience of creation of websites and Digital content
- Strong influencing and communication skills.
- Project management.
- Advanced competence with Office suite of software.
- Good operating knowledge of key software tools for building consumer facing digital applications.
- English: Fluent written/spoken plus other European language.
Qualifications:
- Graduate (Bachelors or equivalent) or graduate caliber.
- 5+ year within marketing environment with significant digital component.
- Ideally worked/ working on mainland Europe.