08-03-2010

Reebok is looking for an innovate Digital Content Manager that can successfully take advantage of the opportunities afforded by the growing digital landscape.

Purpose:
To manage the development and execution of the European digital activity to drive the brand image forward with the target consumers in line with the brand fundamentals.

Key Accountabilities:

• Develop the pan-regional scope of work relating primarily to Reebok.com in conjunction with the Regional Concept managers. Align this SOW with Global.
• Manage the transcreation process in conjunction with the markets, relevant agency and Global to ensure all projects are delivered on time and in full.
• Lead the development /implementation of any Regional digital programs in response to a brief from a Concept Manager.
• Drive awareness and education of the role of digital in consumer’s lives amongst relevant people.
• Identify new digital trends/opportunities across the Region and drive their application to concepts by working in partnership with relevant internal partners.
• Create a strong and effective working relationship with the Global Digital group, inputting on ideas and shaping delivery to ensure Regional needs are met.
• Work closely with the D-Commerce Business manager to maximize the potential of d-commerce for the Region.

Knowledge Skills and Abilities:

• Current knowledge of trends in all digital media.
• Direct experience of creation of websites and Digital content
• Strong influencing and communication skills.
• Project management.
• Advanced competence with Office suite of software.
• Good operating knowledge of key software tools for building consumer facing digital applications.
• English: Fluent written/spoken plus other European language.

Qualifications:

• Graduate (Bachelors or equivalent) or graduate caliber.
• 5+ year within marketing environment with significant digital component.
• Ideally worked/ working on mainland Europe.